Antonio Vieira de Castro, founder of the company, in the 1930s. A visionary man, largely responsible for what the Vieira brand is today.

Mr Cardoso, who would later marry Mrs Ana (to his right). Casa Cardoso would eventually give rise to Confeitaria A. Vieira de Castro.

Box for selling biscuits in bulk in the 1940s. One of the first examples of artistic advertising for the brand, very much in vogue at the time.

Example of a box for selling biscuits in bulk, in 1950. The brand continues its promotion.

The beginning of a tradition that is part of the life of all Portuguese people. Delicious Easter almonds, prepared by one of the family members.

António Álvaro Vieira de Castro, son of the founder, at the iconic confectionery shop in the 1960s.

Antonio Vieira de Castro photographed at the factory on Rua de St. António, as it was in the 1960s.

One of the brand's last bulk biscuit boxes, from the 1970s. The unique flavour of Flower Power culture in a highly original interpretation.

Almond Drageer Basins. A Vieira tradition that continues to this day.

Modern biscuit moulds to take Vieira's unique brand to every corner of the world.

The company's first delivery van, a Fordson model. Casa da Música in Porto, at the event commemorating Vieira de Castro's 75th anniversary in 2018.

Photo of the large Vieira family celebrating the brand's 75th anniversary in 2018. An unforgettable moment in Madeira, marking a unique occasion.